On Demand Advertising Solutions Video Podcast #96, Seven Signs Your Client Won’t Pay Your Invoice!

As more people start new businesses or sidegigs and their clients are new and/or out of market, getting paid for your work can be a tricky proposition.

Gone are the days when businesses knew each other and their bond was trust. With online services and electronic payments–getting paid should be easier. However, there are definite signs to look for when deciding to take on a project or not.

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Today’s Digital Marketing Update

In today’s On Demand Advertising SolutionsDigital Marketing Update Video Podcast #96, host John D. Verlin discusses Seven Signs Your Client Won’t Pay Your Invoice!

He comments a post by JT Ripton in Manta.

On Demand Advertising Solutions Three-Part Strategy

It’s all a part of our services and  three-part strategy to drive SEO and web traffic so your business exceeds the profile and exposure of the competition!

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The Extended Marketing Platform

We do this through an extended marketing platform–the perfect compliment to current advertising campaigns.

Check out our strictly audio podcasts here.

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Enjoy The Video Podcast

(To read closed-caption transcription, please click on the “gear” icon, then turn on “CC” in the above Youtube player)

Key Podcast Take Aways
  • Freelancers now have a variety of platforms to operate sidegigs–from Airbnb, Uber, Lyft, Taskrabbit, Fiverr, etc that provide billing and payment protections.
  • These types of platforms make it easier to offer a service and get paid in real-time.
  • If not using a platform like the above, be wary of clients who refuse to sign an agreement or contract (which acts much like a trial close).
  • Haggling over rates or becoming aggressive in discussing rates could be an indicator of problems to come.
  • Using dismissive language or undervaluing your work is a red flag as well. A client is hiring you as a specialist and should be willing to pay a fair price.
  • Be wary of clients that aren’t responsive to emails, phone calls, etc. This again could be a sign of wasting your time.
  • Not being respectful of your time is an indicator–whether they nitpick or are constantly calling you complaining. They need to respect your time and efforts and not badger you.
  • They won’t pay online. Most business use Paypal, Square, etc for payments and in today’s digital age are becoming a normal method of payments. Explaining up front how to be paid is crucial that they understand and expect this.
  • They demand upfront delivery before they pay. This can be tricky as many freelance workers need to balance trusting the client with the realities of getting paid. Agree to provide part of your work upfront with the balance of it when full payment is received. Again, this is something that needs to be discussed upfront to get as much in writing as possible.
  • Again, using an established platform like Fiverr, etc that manages services, payments and ratings is a great way to prevent client abuse. 
  • Offering a bonus or incentive for advance payment is always appreciated by clients.
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Need a 15-minute podcast, male voice narration for video, voice impersonation or weekly social media post creation/promotion?

Visit my Fiverr platform to purchase services NOW!

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All podcasts are recorded by Verlin Studios / Gardner, Kansas

Copyright, John D. Verlin 2017

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On Demand Advertising Solutions Video Podcast #85, Six Skills & Truths Necessary To Survive In The Gig Economy

When it comes to marketing your small business to consumers, promoting business to business to get clients or using social media marketing to advance engagement; it’s no longer just having a college degree that will help entrepreneurs survive the gig economy. It’s the skills we develop and use along the way.

This shift of economic reality moves the apprentice-like idea into more of an owner mindset.

Individuals wanting to build additional income streams are needing to be responsible for all aspects of building a business, as job security and loyalty are leaving.

On Demand Advertising Solutions newsletter card image1 cropped

Today’s Digital Marketing Update

In today’s Digital Marketing Update, Video Podcast #85, host John D. Verlin discusses Four Skills Necessary To Survive In The Gig Economy.

He comments on a post by Stephanie Vozza in FastCompany.

On Demand Advertising Solutions Three-Part Strategy

It’s all a part of our services and  three-part strategy to drive SEO and web traffic so your business exceeds the profile and exposure of the competition!

marketing platform infographic cropped

The Extended Marketing Platform

We do this through an extended marketing platform–the perfect compliment to current advertising campaigns.

Check out our strictly audio podcasts here.

woman with phone shake

Enjoy The Video Podcast
(To read closed-caption transcription, please click on the “gear” icon, then turn on “CC” in the above Youtube player)
Key Podcast Take Aways
  • Understand that today’s economy typically requires additional income streams for most younger workers to survive.
  • Having the ability for critical thinking will be essential. Not just being able to answer questions (as our current education system focuses on) but being able to grasp the concept of experimentation and what that teaches you. Being comfortable with uncertainty.
  • Since gig workers are independent contractors, understanding what a good employee looks like is imperative. Being on time, responsible for output, etc mindset to emulate.
  • Gig workers need to understand finance and taxes. To be able to look at monthly capital and revenue statements to see if they’re profitable or not. Understanding personal burn rate and cash flow management.
  • Freelancers need to be able to understand what their customers want and be able to communicate benefits to them. They have to not only develop their product or service but be in charge of sales, branding, marketing, and new product development.
  • We need to adjust from an employee mindset to one who outsources professional development, sense of security and financial stability to the employer mind-set where you manage all that yourself.
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All podcasts are recorded by Verlin Studios / Gardner, Kansas

Copyright, John D. Verlin 2017

Verlin Studios mock up sharp and smooth