Many small businesses today begin on a shoestring and struggle to grow and maintain professional environments, work behaviors and online/offline image.
In many cases, seeking marketing firms or business consultants to assist their growth and image can be quite cost-prohibitive.
Case in point–an online hand-crafted jewelry micro business was struggling to make sales–in spite of the fact that the owner attended various seasonal trade shows in her market and promoted that she was trained by a New York creative school.
When I asked about her website–which had SALE at the top, and seemed to be “cheaply” designed (my first impression), I was told she paid $8000 for the site to be constructed.
I felt bad for her–but my ONLY IMPRESSION of her professional image was her website. And I wasn’t impressed.
No matter how good her jewelry was and what credentials she had–professional impressions are made today via websites and online content.
It’s no secret that these first impressions are crucial to the success of any small business. Many business owners work hard developing them–but for some, it can be very expensive.
This is one reason we formed On Demand Advertising Solutions, to offer professional image, marketing, advertising and content solutions without paying MBA pricing!
We developed a three-part strategy to focus on in producing professional messaging and implementation. And it’s all at affordable pricing for small businesses (I know–I used to sell radio advertising)!
Learn more about how our small business three-point strategy and services can grow your business–by scheduling a FREE CONSULTATION!
Enjoy the cartoon below!